Published
May 8, 2024

10 Key Tips To Get the Most out of Your Event Tech Solutions

Event tech is vital for the growth of modern-day events. It helps organizers improve their efficiency while ensuring great attendee experiences. In this blog post, we discuss the top ten expert tips on how organizers can make the most out of their event tech solutions.

Technology has changed the events industry drastically over the last couple of years. Not only has event tech revolutionized how attendees experience events, but it has also altered how organizers put events together. 

From event management and seamless check-ins to attendee engagement and event security, with the right event technology by your side, you can transform how you plan, execute, and measure the success of your events.

But with so many event technology options available, how do you get the most out of them? How do you make sure that you're picking the right tech and using it to its full potential? 

Well, the experts at fielddrive have compiled the following list of ten tips to help you unlock the full potential of your event technology solutions.

But first things first!

What Are Event Technology Solutions, and Why Do They Matter?

As per the sources, the global event technology market is expected to reach $100.60 billion by 2030, growing at a CAGR of 10.2%. Around 62% of event organizers plan to invest in event technology solutions, and around 83% of companies already use event applications to streamline their operations.  

The stats above clearly show that event technology is widely used in some form or another to streamline various facets of events, including event planning, security, check-ins, brand recognitions, sponsorships, etc. 

But what exactly are event technology solutions?

Event technology solutions are digital solutions that aim to simplify your event management tasks. These tech solutions come in various shapes and sizes, helping you plan, manage, and execute your events seamlessly.

These event technology solutions can help you with a wide range of tasks, from handling attendee registrations and ticketing to promoting your event and engaging attendees during the event. They can also provide valuable insights and event analytics to help you measure the success of your events and make informed decisions for future planning.

Read More: How To Leverage Data Analytics To Provide Better Sponsorship and Brand Partner ROIs

Proven Tips for Getting the Most out of Your Event Technology Solutions

Tip 1. Align Event Technology with Your Goals

The first tip to make the most out of your event technology solution is to focus on what matters most to you. To do that, you need to take a step back and define your event's goals. Identify the biggest challenges you face when planning and executing your events. For instance, 

  • Do you want to boost attendee participation? 
  • Do you seek ways to make registration a breeze? 
  • Do you want event analytics solutions to gather valuable feedback? 
  • Do you need facial recognition systems for event security and seamless check-ins? 

The aim is to identify these goals that can help you choose the right event technology solutions, not just the fanciest ones. 

Tip 2. Choose a Tailored Event Technology Solution

Once you've identified your pain points, it's time to explore the myriad of event technology solutions available in the market. From registration platforms to event apps to virtual event platforms, there are plenty of tools to choose from. The key is selecting the ones that align with your objectives and cater to your needs.

Tip 3. Pay Heed to Integration for a Seamless Experience

Integration is the key to maximizing the benefits of event technology solutions. You should look for digital solutions that can be seamlessly integrated with your existing enterprise solutions, such as badge printing tools, touchless check-in portals, etc. After all, it is not bad to have a registration system that can automatically take data from your badge printing system and event management app. That's the magic of integration!

Tip 4. Leverage Data for Insights

Modern event technology solutions generate a wealth of data, including attendee demographics, session preferences, and feedback. You should use it to maximize the utilization of your event technology solution! 

But how? 

Well, you can analyze the event data to gain valuable insights into attendee behavior. You can then use these valuable insights to personalize future events, improve marketing strategies, enhance event security, elevate sponsorship ROI, and craft a more engaging event experience.

Tip 5. Focus on Attendee Experience

Your attendees are everything for your events, so focusing on the attendee experience at every touchpoint is essential. Hence, you should choose user-friendly event technology platforms, personalize communications, and incorporate interactive features to engage and delight your event attendees throughout their journey.

Tip 6. Harness the Power of Pre-Event Engagement

Be sure to start interacting before attendees arrive. You can use event apps and email marketing to send personalized communication beforehand. Facilitate excitement among your event attendees with data like event schedules, speaker information, and interactive polls. Pre-event engagement sets the stage for a more connected and involved attendee experience.

Tip 7. Invest in Training and Education

To fully leverage the capabilities of your event technology solution, invest in training and educating your team. Ensure that all stakeholders are proficient in using the tools effectively, maximizing their functionality, and troubleshooting any issues that may arise during the event.

Tip 8. Stay Up-to-Date with Emerging Event Technology Trends

The event technology landscape constantly evolves, with new tools and trends emerging regularly. Attend conferences, network with peers, and subscribe to industry publications to stay informed about the latest innovations, industry trends, and best practices. Knowing everything about the latest trends will help you stay ahead of the curve and continuously improve your event technology strategy.

Tip 9. Measure Success and Iterate

After each event, evaluate its success against your predefined objectives. Gather feedback from attendees, analyze performance metrics, and identify areas for improvement. Use these insights to continually iterate and refine your event technology strategy for future events.

Tip 10. Seek Expert Guidance

Feel free to seek help from event technology specialists. Experts at companies like fielddrive can help you navigate the ever-evolving tech landscape, select the most suitable solutions for your event, and ensure seamless implementation. They can also offer ongoing support to ensure your event tech functions flawlessly throughout your event. 

Conclusion

By following the ten tips discussed above, you can transform your events into unforgettable experiences for attendees and easily achieve your event goals.

But why stop there? As you continue your journey toward event excellence, consider taking your event technology strategy to the next level with expert guidance from industry leaders like fielddrive. 

With our unparalleled expertise and innovative solutions, we can help you navigate the ever-evolving tech landscape, select the most suitable solutions for your event, and ensure seamless implementation from start to finish. Get in touch with our experts and take the first step towards revolutionizing your events.

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